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11/27/2018 0 Comments

Using Geolocation targeting to drive sales

The app What3words gives businesses the power to precisely guide customers to their location anywhere in the world.

by Ethan Hausmann
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Have you heard of the app What3words? It is the greatest development in geolocation since the GPS was invented. A whole new level of precision is possible and done in a fun and memorable way.

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10/23/2018 0 Comments

When Promotional Efforts Go Wrong in the Age of Social Media

In today's world of easy sharing on social media, marketing stunts can backfire and embarrass companies very quickly and publicly.

by Ethan Hausmann
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Videos and hashtags are shared every second that can cripple a company if they don't adequately plan their promotions. Just because something goes viral does not automatically mean that it is a good thing.

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10/16/2018 0 Comments

Having a User-friendly Website Improves Sales and Engagement

A great user experience is what separates average websites with average sales from great websites with tremendous sales and engagement.

by Ethan Hausmann
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Nothing can make a person click away from a website quicker than experiencing a bad user interface. When you build your website ensure that everything is clean and usable for the average person if you want increased sales and engagement. There are a few things to keep in mind.

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10/9/2018 0 Comments

Anyone Can Be a Teacher Today

In today's world of apps and mobile devices, teaching others has become a very easy and very lucrative business.

by Ethan Hausmann
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Gone are the days of physical schools and in-person professors. Sure they still exist most places, but the education landscape is quickly changing and I believe for the better.

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    Author

    Ethan Hausmann is currently the Vice President of Marketing and Community Outreach for Successtar Enterprises LLC. He is an author, professional speaker, and seminar/workshop instructor. Ethan has extensive knowledge and experience in marketing, customer service, leadership, and other small business related concerns.

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