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8/20/2018 0 Comments

Debt Causes Problems for Businesses

Getting funding for a new business can seem complicated. Many entrepreneurs sign over the future of a company to get fast cash today. That pile of debt might bankrupt a company if not kept in check.

by Ethan Hausmann
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There are multiple sources of funding for entrepreneurs. Each has its pros and cons. Picking the wrong one could cost a company its future. Debt is not as good a thing as you might be lead to believe.

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8/13/2018 0 Comments

Keep an Eye on the Competition

Competition is expected in the business world, but a saturated market can lead to extreme competition and loss of market share.

by Ethan Hausmann
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You've heard the phrase, "keep your friends close and your enemies closer." This is even more true in business. If you don’t pay attention to the market, then you might go out of business.

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8/6/2018 0 Comments

Appearance is Everything in Business

When running your business, you always want to maintain a certain level of professionalism. Both your physical store and digital presence should attract customers and not make them question the legitimacy of your company.

by Ethan Hausmann
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You've heard the old saying, "Never judge a book by its cover." But in the world of business, often people judge organizations based on first impressions. It's your job to ensure that people are impressed, otherwise bankruptcy will be in your future.

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7/23/2018 0 Comments

Why Keeping a Losing Product Can Benefit a Company

It might seem counter-intuitive to keep a product that is consistently losing money, but you need to look at your product portfolio as a whole before cutting the loser from your mix.

by Ethan Hausmann
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Not every product can be a success. In fact some products are lucky to break-even. The worst offenders are the products that can't even manage to cover the cost of manufacturing them. Usually companies immediately cut their losses by eliminating these poor performers from their product mix. There is another strategy that might be more beneficial.

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    Author

    Ethan Hausmann is currently the Vice President of Marketing and Community Outreach for Successtar Enterprises LLC. He is an author, professional speaker, and seminar/workshop instructor. Ethan has extensive knowledge and experience in marketing, customer service, leadership, and other small business related concerns.

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