The book and Movie "Ready Player One" gives us a glimpse of a possible future. Behind the nostalgia and futurism is several societal problems that paint a bleak picture.
Recently I watched the movie Ready Player One. I enjoyed all of the movie and pop culture references found in the story, as well as the concept of a virtual world. After thinking about it for awhile, I have come to several disturbing conclusions.
Technology is constantly changing. Everything is getting faster, more widespread, and more immersive. Companies and organizations need to adapt their business model to reach their target audience if they want to stay relevant.
It is easy for any organization to become set in their ways. Often managers say, "We've always done it that way." This spells death for a company. If you don't adapt to a changing environment, then you will be left behind. As technology changes, you need to change your business model and methods.
Getting funding for a new business can seem complicated. Many entrepreneurs sign over the future of a company to get fast cash today. That pile of debt might bankrupt a company if not kept in check.
There are multiple sources of funding for entrepreneurs. Each has its pros and cons. Picking the wrong one could cost a company its future. Debt is not as good a thing as you might be lead to believe.
Competition is expected in the business world, but a saturated market can lead to extreme competition and loss of market share.
You've heard the phrase, "keep your friends close and your enemies closer." This is even more true in business. If you don’t pay attention to the market, then you might go out of business.
Ethan Hausmann is currently the Vice President of Marketing and Community Outreach for Successtar Enterprises LLC. He is an author, professional speaker, and seminar/workshop instructor. Ethan has extensive knowledge and experience in marketing, customer service, leadership, and other small business related concerns.