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7/16/2018 0 Comments

The Rise of Influencers on Social Media

Influencers on social media have gained a great deal of power. Businesses can choose to either ignore them or embrace them.

by Ethan Hausmann
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What is an influencer? Why should I care about influeners? Are there any downsides to using them for promotion? These are all important questions that must be addressed before hopping on the influencer bandwagon.

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6/11/2018 0 Comments

Entrepreneur or Employee, Which is Better?

Running a small business is hard work. Not everyone is cut out for it. Some people are better suited to be employees than owners.

by Ethan Hausmann
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Owning your own business is the dream of millions. Everyone aspires to this goal and would excel if only given a chance. Right? Not so fast. It takes a certain kind of person to be an entrepreneur.

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5/28/2018 0 Comments

All Good Things Come to an End

Everything in life has an end. Knowing when to pull the plug can really save your business.

by Ethan Hausmann
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What if you could see the end of your life and make choices to avoid it? Would you do it? Should you do it? Is an artificially prolonged life worth living? The same is true for products. Keep selling a product past its popular life and your company becomes outmoded. The key to success is dropping a product before it dies a long and painful death.

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5/21/2018 0 Comments

Why Strong Leadership is Important for Your Organization

The direction of your company's leaders determines the course of your company. Choose good leaders or suffer the consequences.

by Ethan Hausmann
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We all know that leadership is important, but how do you pick good leaders for your business? Are leaders born or grown? What is the measure of a great leader? How you answer these questions determines the future of your company.

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    Author

    Ethan Hausmann is currently the Vice President of Marketing and Community Outreach for Successtar Enterprises LLC. He is an author, professional speaker, and seminar/workshop instructor. Ethan has extensive knowledge and experience in marketing, customer service, leadership, and other small business related concerns.

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