Things are changing in the Facebook News Feed. For better or worse, depending on your point of view.
This month Facebook changed how it ranks posts, photos, and videos in users' News Feeds. The goal was to put the content of friends and family above organizational pages. Marketers immediately went into panic mode. What does this mean for your business and your Facebook audience? The news isn't as bleak as it initially sounds. In fact, it might even be time to rejoice.
What's old is new again. Or in the case of Star Wars, we are returning to a galaxy far, far away. But is it really any different?
Same Theme, Different Story
Recently I watched the new Star Wars movie, The Last Jedi. Many elements of the film referenced back to the original trilogy including escape from a planet with transports and battle on an ice world. These were seen in Empire Strikes Back. Also, the second film in its trilogy. Both movies are supposed to be the low point for the heroes. Evil has won or so we think. Even though the primary story is different, there are definite theme similarities.
The definition of insanity is repeating the same thing over and over again and expecting a different result. Do we have this problem with Day Light Savings Time?
Frustrating time change
Do you enjoy losing an hour of sleep in the springtime and gaining an hour of sleep in the fall? Are you a farmer waking up at the break of dawn and working until the last rays of dusk? Do you simply love adjusting the time on all of your clocks twice a year? Well all of these are side effects of what we in the U.S. call Day Light Savings Time.
Twitter is dropping its historic 140 character limit. But is it dropping more than just that?
Goodbye character limits
Twitter officially increased tweet character limits to 280, replacing the historic 140 limit. The stated reason was because people have been demanding an expansion since 140 characters is too limiting. Apparently people need more characters to complete their thoughts. Is this the real reason though?
Ethan Hausmann is currently the Vice President of Marketing and Community Outreach for Successtar Enterprises LLC. He is an author, professional speaker, and seminar/workshop instructor. Ethan has extensive knowledge and experience in marketing, customer service, leadership, and other small business related concerns.